Our Work > Cases Studies
Montana Avenue: Corporate Identity and Web Development
Montana Avenue Merchants Association is a group of 150 charming boutiques, restaurants and cafes located within the City of Santa Monica’s premier residential community, world-famous for its beauty and perfect ocean climate. It is widely regarded as one of the Los Angeles area’s prime retail walking streets.
3WPlanet's work consisted of rebranding the association through a new logo design, advertising campaign and web implementation. The goal was to help promoting each indivual store with a customized database while developing the visual identity and the recognition of the Avenue.
Logo Design:
Logotype combining elegance with "village by the ocean" styles and colors.
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Web Design & Development:
Flash Animated Home Page with Avenue Images slideshow.
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Store Search Page with business listing database.
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> Click here to view Website
Advertising Print and Online Campaign
Magazine Ad published in LA Times, Santa Monica Daily Press, Pacific Palissades etc... Animated Flash Banner published on LA Times online
to help promoting a special event
and boost traffic to the new Web Site
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